Activity Highlights

Brazilian and Chinese Scholars Gathered at SBS for a Win-Win Blueprint -- SBS Successfully Held Seminar on Geo-Economic Development between China and Brazil

creation date:2024-03-13

On March 12, the Seminar on Geo-Economic Development between China and Brazil, jointly undertaken by the International Cooperation Division and the College of International Education of SBS, came to a successful end, with President Wu Zhong attending and delivering a speech. The Seminar was hosted by Vice President Zhang Shaohua, and attended by 10 Chinese experts from Shanghai Business Development Research Center, Zhejiang International Studies University, Shanghai International Studies University, Shanghai Normal University, and the International Cooperation Division, College of International Education, College of Business Administration, College of Hospitality Management, College of Business Information and Institute of Business Development of SBS, as well as 9 Brazilian experts from Federal University of Santa Catarina, University of São Paulo, State University of West Parana, Federal University of Grande Dourados, State University of Central West of Paraná, and Federal Institute of Santa Catarina.

President Wu Zhong warmly welcomed the visit of the Brazilian delegation. In his opening remarks, he stated that this year marks the 50th anniversary of the establishment of diplomatic relations between China and Brazil, as well as the 30th anniversary of the establishment of their strategic partnership. With the deepening of bilateral economic and trade cooperation, China and Brazil have established increasingly frequent academic exchanges, laying a foundation for the high-quality development of the two economies. SBS has established a solid and fruitful collaboration with multiple universities in Brazil. He hopes that this seminar will serve as a catalyst for pooling wisdom and consensus, strengthening and deepening cooperation in traditional fields, and driving research in innovative economic sectors.

Opening Speech by President Wu Zhong

The session for speech and exchanges was moderated by Chen Wei, Vice Executive Dean of the College of International Education. During the Seminar, Chinese and Brazilian scholars delved into hot topics such as geopolitical economics, regional cooperation, innovative technological development, foreign trade, and finance, engaging in three hours of academic exchange. Yu Wei, Deputy Director of Shanghai Business Development Research Center, Prof. Lv Hongfen from Zhejiang International Studies University, Associate Prof. Zhang Weiqi from Shanghai International Studies University, and Associate Prof. Li Xiande from Shanghai Normal University delivered keynote speeches on the Measures and Experiences of the Integrated Development of Business in the Yangtze River Delta, the Measurement and Development Strategy of the Digital Economy in China and Brazil, the Current Situation and Prospects of China-Brazil Economic and Trade Relations, and the Outbound Investment Network of Listed Companies in Shanghai, respectively.

Prof. Lisandra from Federal University of Grande Dourados, Prof. Carlos and Prof. Eduardo from Federal University of Santa Catarina, Associate Prof. Fabio from University of São Paulo, Associate Prof. Fernando from State University of West Paraná, Associate Prof. Pierre from State University of Central West of Paraná, and Prof. Raphael from Federal Institute of Santa Catarina carried out in-depth discussions with Chinese experts on topics such as China’s investment in Brazil, non-infrastructural construction, new energy, information technology, and the propsects for China-Brazil strategic cooperation.

Group Photo of the Seminar

Both sides concurred that despite the geographical distance and linguistic diversity, China and Brazil harbor immense potential for collaboration. Beyond traditional sectors like agriculture and infrastructure, promising prospects lie in emerging fields such as new energy and electronics industries. Looking ahead, both countries are committed to leveraging pivotal platforms like the Belt and Road Initiative and the China-CELAC Forum, capitalizing on their unique strengths to realize mutual benefits and foster win-win outcomes.

After the Seminar, to further share China’s experience in trade promotion, park development and other aspects of development, SBS organized a visit to Nanxiang Zhidi Park of Enterprise Headquarters and Nanxiang Steamed Buns Theme Post Office for Chinese and Brazilian scholars. The delegation engaged in on-site discussions with officials from various units on topics such as science and technology park construction, university student entrepreneurship incubation models, and strategies for the development of cultural and creative industries, yielding fruitful results. Brazilian scholars expressed excitement, saying, "Previously, we only understood the lives of Americans, but now we are experiencing the real China. The urban development is modern, the people are friendly, and we are very excited!"

Visit to Nanxiang Zhidi Park of Enterprise Headquarters

Visit to Nanxiang Steamed Buns Theme Post Office

The visiting delegation from Brazilian universities was dispatched by the Brazilian Ministry of Education, with our university's previous participant in foreign aid training, Isis, playing a crucial role in facilitating the visit. The success of the activity shows the deepening of SBS’ education internationalization and epitomizes the continuous promotion of China-Brazilian educational cooperation. Leveraging the platform of the Ministry of Commerce's International Business Officials Training Base (Shanghai), SBS has established cooperative relationships with numerous research institutes in Brazil and signed memorandums of cooperation with six Brazilian universities. In June 2023, President Marcelo from the Federal Rural University of Pernambuco visited SBS, and in August of the same year, Mr. Shen Daming (Party Secretary of SBS) led a delegation to pay a return visit the FGV Sao Paulo Law School in Rio de Janeiro, Brazil. In the future, SBS will continue to promote practical China-Brazilian educational cooperation, fully leveraging the spillover effect of foreign aid training to contribute to a China-Brazil community of a shared future.


Written by: Guan Rui

Photos by: Publicity Department & International Cooperation Division

Reviewed by: Liu Bin & Chen Wei